Park Benches get Experiential with Virgin Atlantic
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“At Virgin Atlantic we fly in the face of ordinary with all that we do, and we wanted to bring a taste of that to the streets of NYC. So we took over an ordinary bench and gave unsuspecting park-goers a taste of the Virgin Atlantic experience. See their priceless reactions as they enjoy everything you would expect in the air, without ever leaving the ground.”
Virgin Atlantic built this extraordinary experiential marketing campaign to show people how their experiences can go from ordinary to extraordinary with Virgin Atlantic.
