Can the essence of a person be captured in a scent? That is the question Selfridges will answer in May, when it launches an immersive fragrance experience in partnership with trend forecasting consultancy The Future Laboratory, international design studio Campaign and perfumers from Givaudan.
Experiential Marketing uses creative thinking and innovation to create amazing experiences for customers and prospects. These experiences build your brand and get audiences talking about what you’re doing! Experiential Marketing introduces fun and interactivity to the consumer, which will inspire new brand followers, and evangelists. Amazing experiences don’t necessarily require the hottest tech, or the […]
Experiential Marketing Agency, BeCore, based out of Los Angeles may just throw the coolest parties I’ve ever been to, and I’ve been to a lot of parties. With Artists from all over, and street artist Risk exhibiting some permanent work at the BeCore office. Blackmaskrum sponsored the event with their awesome rum! Check out the photos […]
In March 2013, Coca-Cola set out to break down barriers and create a simple moment of connection between two nations — India and Pakistan. The initiative “Small World Machines” provided a live communications portal between people in India and Pakistan and showed that what unites us is stronger than what sets us apart. The key […]