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JetBlue sends some unsuspecting passersby to Jamaica

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Check out this awesome experiential activation for JetBlue / Jamaica. Changing trains at Jamaica Station is a rush-hour ritual for millions of Long Island Railroad commuters. Watch as JetBlue surprises a few of them with a different kind of change.

If you have questions about experiential marketing contact BeCore today!

Kelly Vaught Kelly is the Chief Editor at Experiential Marketing News.