This test your road campaign is a excellent experiential campaign by Lexus. Essentially the idea of “taking your own path” took the form of a campaign featuring a lifesized interactive course featuring contest winners from facebook. As each person got in the car, they were given an ipad to control the vehicle, as the user […]
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The worlds first interactive mannequin, uses Microsoft Kinect technology to copy the movements of any human in it’s sight. Revitalizing the showroom window, allowing passer-by’s to interact with the mannequin, manipulating it’s movement as passer-by’s wish. Check it out and tell us what you think in the comments below!
Visitors enter the custom structure – which includes a 360-degree display of monitors, mirrors, and sound – and experience a captivating stream of the imagery, text, video, and audio of their own Twitter feed and those they follow.
Check out this beer system that lets customers pour their own beer with an RFID controlled wristband. Limits can be set per hour, per visit, or per pour. Very cool!
This unique vending machine not only dispensed Coke, but also random gifts such as pizza and games! Their new vending machine in South Korea has people dancing for a chance to win a free coke. The machine is powered by Xbox Kinect and encourages people to impersonate and dace with Korean boy band, 2PM. The […]
Frank Lee Organized a tribute to his favorite video games as a child and ended up creating a way for citizens of the City of Philadelphia to join and come together to do something fun.
We have to salute Spotify on a job well done in the experiential marketing department, no matter what the event, they have always managed to impress us on their presence and immersive strategy with experiential. Check out just a few of their interactive experiential marketing installations.
“Our challenge as a services brand is finding ways to engage consumers outside of traditional media,” says Christina Lively, director of brand strategy and integration at H&R Block. “This is a way to let consumers touch and feel and sample our product.” The Experiential kiosk, which Lively says is part-ATM machine and part-photo booth, is […]
8 Interactive Nike Windows for Selfridges, London in 2012. These interactive retail spaces that engage with passer-bys as they walk by or engage with the window are sure to amaze utilizing a variety of engaging technologies, such as sensors, cameras, strobe lights, lasers, and physical reactive installations.
New Muse app lets you create music with in-air hand gestures, a very experiential way to create music!