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Back to School Sports Mystery Locker

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This project was set out to remind Toronto students that September isn’t just about back to school. It’s also about going back to sports! The Mystery Locker was set up in Toronto’s Eaton Centre, and students lined up to try their locker combination to win a variety of sporting goods, tickets, and gift cards.

If you’re interested in experiential marketing or building your own campaign contact BeCore, they’re an experiential marketing agency based in Los Angeles, CA.

Kelly Vaught Kelly is the Chief Editor at Experiential Marketing News.