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Kelly Vaught

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Kelly is the Chief Editor at Experiential Marketing News.

Engaging millennials with gamification: Gabe Zichermann at TEDxBroadway

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Engaging millennials with gamification: Gabe Zichermann at TEDxBroadway In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized […]

Cleaning up Austin with SoundCloud GO

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Check out this Party at Frank’s Laundromat with Rome Fortune and friends. Most people listen to music at the laundromat as a way to kill time during the most tedious of shores, but last night in Texas, SoundCloud turned up the volume. In celebration of their new streaming service, which is available online or off, […]

Fairmont Hotels & Resorts Presents Après in the Air

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Fairmont Hotels & Resorts partnered with Air Canada Jetz for this once in a lifetime experience. Watch Kaitlyn Bristowe and others celebrate Canada’s 150. If you have questions about experiential marketing contact BeCore today!

London’s LEGO store lets you buy a lego mosaic of your face

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London has a new lego store, and they allow you to use a photo booth to print your picture in a lego mosaic, check it out! If you have questions about experiential marketing or brand activations be sure to contact BeCore today!

YASKAWA BUSHIDO PROJECT / Industrial Robot vs Sword Master

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Check out this amazing project by Yaskawa Industrial Robots. They studied and integrated the movements of 5-time world record holder and Swordmaster Isao Machii and captured the movements between the two If you have questions about experiential marketing contact BeCore today!

3D Lighting Projection Integrates with Dancer’s Moves in Realtime

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If you have questions about experiential marketing contact BeCore today!

A Better Super Bowl | NFL Hyundai Super Bowl LI

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Millions of people watched Super Bowl LI. But without our troops, this day wouldn’t be possible. This year, Hyundai made their Super Bowl better. They couldn’t come home, so Hyundai brought it home to them. Watching the Super Bowl is amazing, but watching it with the ones you love is better. If you have questions […]

McDonald’s temperature sensitive panel gives out free McFlurry ice creams

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With a heat wave spreading across Europe, the temperature in Amsterdam was about to reach a record high. What better way to cool down than with some ice cream? If you have questions about experiential marketing contact BeCore today!

Löfbergs brings people together with coffee giveaway challenge

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During the annual light festival Staro Riga, Löfbergs in collaboration with JCDecaux Latvia launched a challenge for commuters at 3 interactive bus shelters equipped with light sensors. Strangers should collaborate with each other to touch all the 18 points to unlock free coffee samples. The showcase was re-filled once an hour and all 1200 packs […]

A Hair-Raising Message

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If you have questions about experiential marketing contact BeCore today!