7UP vs the Heat: Experiential, Social Campaign Tackles LATAM Scorching Summer By using custom algorithms designed by social and digital agency Impero, 7Up Latin America can keep consumers refreshed during the scorching summer season. If you have questions about Experiential Marketing or Engagement Marketing contact BeCore today!
On a hot day at the beach, there’s nothing better than the feeling of an ice-cold beverage. So when a ton of cans frozen in a block of ice landed on Brazil’s Ipanema Beach, it was inevitable that it was going to cause a lot of excitement amongst beachgoers. Check out the video for this awesome experiential activation! […]