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Kelly Vaught

Kelly Vaught
Kelly is the CMO at BeCore Experiential Marketing Agency based in Los Angeles.

Amazon Echo – Jack Ryan Escape Room

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It’s not the first time a brand created an immersive experience by inviting people to an escape room, but it’s the first time the entire event was live streamed on Twitch and all the clues were voice activated. Amazon brilliantly promoted its new product by creating a need for the audience to use Amazon Echo, […]

Nike Reactland

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To promote Nike’s new shoe model called “Epic React”, which is described to be bouncy, soft, light and durable, Wieden + Kennedy created an experiential stunt in Shanghai where they made pixelated versions of the consumers’ faces and included them in a Mario-like video game. In order to play the game the consumer had to […]

Zappos “Pay with a Cupcake”

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While a giant tech company was giving away free cupcakes from a food truck, a smaller company, Zappos, stepped in with their own booth right next door where they let people exchange the cupcake they just got for even happier experience from Zappos.

Sleeping With Strangers

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Beautyrest partners with Max Richter and gets 150 strangers to sleep next to each other in their branded twin-size beds, while listening to the composer’s 8-hour performance of ”Sleep”. “So, while music fans and influencers were treated to a striking performance of Sleep, they were also given the opportunity to do just that—sleep.” This innovative […]

SNARKITECTURE’S EXPERIENTIAL INDOOR BEACH BALL PIT

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Comprised of nearly a million monochromatic, translucent, recyclable balls, The Beach takes visitors on a new kind of summer getaway where they can “splash” about in a 10,000 square-foot ball pit. See how the designers turn the Museum’s Neoclassical Great Hall into a contemporary monochromatic beach experience. If you have questions about Projection Mapping, Motion Tracking, Event Marketing, Pop-up Shops, Consumer […]

Coca-Cola Drinkable Billboard

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If you have questions about Projection Mapping, Motion Tracking, Event Marketing, Pop-up Shops, Consumer Marketing, Content Marketing, PR Stunts, Event Production, Event Activation, Guerrilla Marketing, Experiential Activation, Mobile Tour, or Vehicle Tours Contact BeCore

Bud Light | Introducing the Bud-E Fridge

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If you have questions about Projection Mapping, Motion Tracking, Event Marketing, Pop-up Shops, Consumer Marketing, Content Marketing, PR Stunts, Event Production, Event Activation, Guerrilla Marketing, Experiential Activation, Mobile Tour, or Vehicle Tours Contact BeCore