Home Experiential Marketing American Express gets Experiential with their ‘Rally on the River’ Event

American Express gets Experiential with their ‘Rally on the River’ Event

0
0

American Express celebrated the past, present and future of tennis with the first hydro-interactive tennis experience. Guests stepped onto the court with Maria Sharapova, Monica Puig, John Isner, and other tennis legends. Projected onto a massive wall of water, guests used interactive and responsive tennis rackets designed to translate in real-time every swing, lob and smash.

If you have questions about Projection Mapping, Motion TrackingEvent MarketingPop-up ShopsConsumer Marketing, Content MarketingPR StuntsEvent ProductionEvent Activation, Guerrilla MarketingExperiential ActivationMobile Tour, or Vehicle Tours Contact BeCore Today!

 

Kelly Vaught Kelly is the Chief Editor at Experiential Marketing News.